Wildlife charity WWF Germany is being praised for its inventive use of the Twitter X logo to highlight the threat of extinction facing many of the world’s animals. Recently, Twitter CEO Elon Musk made the bizarre choice to change the recognisable Twitter logo depicting a blue bird to a very forgettable “X” in a move that has baffled industry experts. Since 2006, Twitter has had some variation of a blue bird as its logo and advertising company McCann Germany came up with a concept for WWF’s campaign to highlight extinction by using them. The camping depicted the five different iterations of the Twitter logo throughout the years, from the very first logo in 2006 to the one people came to know and love in 2012 – the simple portrait of a blue bird. Next in line was the new 2023 Twitter logo ‘X’, showing the very stark end of the classic bird Twitter logo. Text on the image read: “Protect our wildlife before it's too late!” Sign up to our free Indy100 weekly newsletter The very creative campaign has drawn a huge amount of praise for being simple yet effective. “This is brilliant,” one person wrote. Someone else commented: “Well played.” Another said: “Beautiful (and simple) idea from WWF Germany. Credit to McCann Germany.” “Brilliant real time marketing by WWF, Germany,” praised another. One Twitter user said: “Kudos to WWF for timely and imaginative work. Props to McCann Germany as well.” According to WWF Germany, around a million species are at risk of going extinct in the next few decades if ecosystems continue to be destroyed. Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

By Pavel Polityuk KYIV (Reuters) -The Ukrainian port of Pivdennyi has halted operations because Russia is not allowing ships to

Satellite images and before and after pictures show extent of damage to town of Lahaina on Maui.

When fighting broke out in Kang Hyeon-joo's elementary school classroom, her heart would beat so fast she could not breathe and her vision would blur.

BRISBANE, Australia--(BUSINESS WIRE)--Jun 27, 2023--

Fifty years after the 1973 Arab oil embargo, the current crisis in the Middle East has the potential to disrupt global oil supplies and raise prices

Popular YouTube star MrBeast recently announced he will be sharing an incredibly old video in two years' time. Back in 2015, Jimmy ‘MrBeast’ Donaldson created a three-minute clip addressed to his future self. At the time of recording, the internet star was believed to have had around 8,000 subscribers. "When I had a few thousand subscribers I made a video predicting how many subscribers I'd have in 10 years and schedule [sic] it to manually go public in 10 years,” he wrote on X/Twitter, along with a screenshot of the video titled, “Hi Me in 10 Years”. Excited fans soon flooded the announcement, with one writing: “Hey Siri, set reminder for MrBeast’s Hi Me in 10 years video.” Another added: “If only your younger self knew where you would be today…” “Hard work and dedication for the win,” one X user said. Meanwhile, a third humoured: “I’m gonna make a video predicting what you predicted in the video you made but not release it until 10 years from now” It comes after the YouTuber spoke out against deepfakes when his face fronted an AI scam. A clip recently surfaced on social media which showed MrBeast “giving away iPhones”. "You’re one of the 10,000 lucky people who will get an iPhone 15 pro for just $2," the AI version of MrBeast said in the clip. "I’m MrBeast and I am doing the world’s largest iPhone 15 giveaway." The clip then encouraged viewers to follow a link to "claim yours now!" The 25-year-old warned followers to not buy into it. "Lots of people are getting this deepfake scam ad of me… are social media platforms ready to handle the rise of AI deepfakes? This is a serious problem," he wrote on social media. Sign up for our free Indy100 weekly newsletter Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

The roughly two hours of oral arguments that an extremely conservative appeals court heard Wednesday in a blockbuster abortion pill case suggested that the judges were not buying the Biden administration's arguments for why courts should not second guess how the government has regulated a medication abortion drug.

Germany’s Cabinet is set to approve a plan to liberalize rules on cannabis, setting the scene for the European Union’s most populous member to decriminalize possession of limited amounts and allow members of “cannabis clubs” to buy the substance for recreational purposes

Tour de France overall leader Jonas Vingegaard is calling on fans to behave better at cycling’s biggest race after another mass crash marred the 15th stage

A Mega Millions jackpot estimated at $560 million is up for grabs on Friday night.

Some congressional Democrats say three large tax preparation firms sent “extraordinarily sensitive” information on tens of millions of taxpayers to Facebook parent company Meta over at least two years