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Joe Rogan reveals how he selects guests for his JRE podcast that earned him a cool $200M from Spotify: 'All based on my interests’

2023-10-03 16:45
Joe Rogan's criteria for inviting guests to his podcast depend on his personal interest in the guests
Joe Rogan reveals how he selects guests for his JRE podcast that earned him a cool $200M from Spotify: 'All based on my interests’

AUSTIN, TEXAS: The Joe Rogan Experience, one of the most popular and diverse podcasts in the world, has become known for its eclectic range of guests. From MMA fighters to conspiracy theorists, and men's health experts to scientists, Joe Rogan welcomes a broad spectrum of individuals onto his show.

With a significant $200 million deal with Spotify on the line, the stakes are undeniably high, and many are curious about the selection process for his podcast guests.

Let's take a deep dive into the entire process of how he chooses his guests:

Inside Joe Rogan's exclusive guest selection process: It's all about his interests

Contrary to what one might expect, Joe Rogan's criteria for inviting guests to his podcast is refreshingly uncomplicated.

In a recent episode featuring UFC bantamweight champ Sean O'Malley and his coach Tim Welch, the discussion turned to the selection of guests. Tim Welch initiated the conversation by inquiring about the process Joe Rogan follows to decide on his guests.

Rogan revealed, "It’s pretty far and advanced. Most of the time, it’s booked and it’s all based on my interests." Essentially, his primary criterion is genuine personal interest in the guest and their expertise or story.

"So it’s 100% on what I’m interested in," he emphasized. Whether it's reaching out to potential guests or responding to inquiries, Rogan's personal interest in the subject matter is the driving force.

He asserted, "It’s like all I do is look at the potentials. Sometimes I reach out to people. And sometimes it’s just they’ll send the email and it goes through my guy and it gets filtered back to me. And he sends the ones that are relevant and I look at those. I just look [at] what interests me.”

The guest selection flow

Rogan has paved his own way, frequently recording two, three, or even four episodes in a single week.

For most podcasters, maintaining a high-frequency release schedule without a streamlined process might seem daunting. But for Rogan, the key to success lies in his genuine passion for the subjects and individuals he brings onto his show.

In Rogan's own words, "It all depends on what I'm interested in. Nothing else stands ahead of that reason. As long as it suits me, I'll do as many episodes as I'd like."

“One day I’d be talking to Eddie Bravo, we’d just be fu*king around, talking sh*t,” Rogan started. “and the next day I’d be talking to some super scientists, mathematicians, and geniuses and psychologists.”

Rogan has created a podcast that transcends boundaries and expectations. Listeners can never predict who will appear on the show next or what fascinating conversations will unfold.

It's this element of surprise that continues to captivate millions of fans around the world.

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