LOS ANGELES, CALIFORNIA: It's no secret that 2023 has been the year of Taylor Swift, with the 'Eras Tour' taking the world by storm and her high-profile romance with Travis Kelce keeping fans glued to their screens.
Now, the pop sensation has achieved yet another remarkable feat: she's on track to become the most popular celebrity Halloween costume of the year, as per Google trends.
Swifties could potentially outshine Barbiemania this Halloween season
The surge in Swift's Halloween popularity could be partly attributed to SAG-AFTRA's recent recommendation against its members dressing up as characters from major movie studios, showing solidarity with the ongoing actors' strike, as per Variety.
This has paved the way for Swifties to potentially outshine the Barbie costume trend this Halloween season, despite the blockbuster success of the movie.
Pop Crave, a renowned pop culture news source, broke the news on its X (formerly Twitter) handle, and Swifties have been ecstatic ever since.
Fans took to social media to express their excitement, with one user hailing Taylor's power as "absolutely insane" and another bestowing her with the title of "Queen of Halloween." A third user gushed, "Taylor is so beautiful."
Another admirer noted, "Taylor Swift's popularity extends even to Halloween costumes! It's not surprising that people want to channel her iconic looks. She's undoubtedly an influential figure in pop culture." A fifth user marveled at the "Swifties' takeover of Halloween this year," showing the extent of their devotion.
Taylor Swift and Travis Kelce-themed costumes flying off shelves
According to TMZ, 3 Wishes, an online Halloween retailer, has witnessed an unprecedented demand for Swift and Kelce-inspired Halloween costumes this year. These costumes, inspired by the iconic pop star and the Kansas City Chiefs tight end, have been flying off the shelves and are currently sold out.
3 Wishes originally offered two Swift costume options: a solo 'Pop Star' outfit and a combination package that paired the pop star costume with a football player ensemble, resembling Kelce, right down to his jersey number.
These costumes were priced at $27.95 and $119.95, respectively. However, due to the overwhelming demand from fans wanting to emulate the new showbiz 'it' couple, both options are currently out of stock.
The Swift/Kelce duo costume has become the second-fastest-selling product in the company's history, with their 'Tiger King' costume from 2020 holding the top spot. Although 3 Wishes is currently out of stock, they plan to restock on the 16th to meet the high demand for these sought-after costumes.
Taylor Swift and Travis Kelce reportedly planning to coordinate Halloween costumes
According to a source close to the couple who spoke with Daily Mail, Swift, and Kelce are already planning to coordinate Halloween costumes. The insider revealed that the pair has playfully considered dressing up as Barbie and Ken for the upcoming holiday season.
Despite the whirlwind nature of their relationship, both Swift and Kelce are excited about spending time together before she embarks on her international tour.
The insider hinted that Heidi Klum's annual Halloween bash might be the perfect event for them to showcase their potential couple's costume. While their attendance isn't confirmed, they are seriously contemplating going "red carpet official" at the model's Halloween extravaganza.
Swift, the Grammy-winning artist, and Kelce, the star Kansas City Chiefs tight end, have sparked considerable speculation surrounding their rumored romance since they were first spotted together after Kelce's football game on September 24.
With their costumes selling out and the excitement building, it's clear that Swift is poised to take the crown as America's most popular Halloween costume this year.